From the early days as a pioneer in automobile design to its current status as a global centre for high-end vehicles, London offers some of the finest luxury car showrooms in the world. Representing iconic British brands and high-performance European imports, these showrooms reflect the city’s legacy of automotive excellence and service as benchmarks for both quality and sophistication.
H.R. Owen Rolls-Royce
Situated in the prestigious Mayfair district, H.R. Owen Rolls-Royce is synonymous with unrivaled luxury and expert craftsmanship. The dealership offers a stunning lineup of Rolls-Royce models, including the Phantom, Ghost and Cullinan. Beyond the cars themselves, the showroom delivers an experience defined by elegance, catering to every customer's unique preferences with bespoke customisation and expert purchasing guidance.
H.R. Owen extends its reach with multiple dealerships across London, representing other luxury brands such as Bentley, Ferrari, Aston Martin, Maserati, Lamborghini and Bugatti. Renowned for its impeccable reputation and superior after-sales service, H.R. Owen is a cornerstone of London's luxury automotive scene.
Jack Barclay Bentley
Located in Berkeley Square, Mayfair, Jack Barclay Bentley has more than earned its distinction as the world's oldest and largest Bentley dealership. Established in 1927, the showroom masterfully blends timeless elegance with contemporary sophistication, offering the full Bentley lineup, including the Continental GT, Bentayga and Flying Spur.
Jack Barclay is celebrated for its customer-focused approach, offering bespoke options such as tailored interiors, exclusive paint finishes, and personalised specifications. Complementing this is their exceptional after-sales service, ensuring every Bentley remains in pristine condition. A visit to Jack Barclay Bentley is more than a transaction - it is an immersion into automotive heritage and luxury.
Porsche Centre Mayfair
For fans of precision engineering and high-performance sports cars, Porsche Centre Mayfair is a must-visit destination. Situated on Piccadilly, the showroom offers a comprehensive selection of new and pre-owned Porsche models, including the iconic 911, the Cayenne SUV and the electric Taycan. The dealership’s sleek and modern design reflects the brand’s commitment to innovation and excellence.
Porsche Centre Mayfair is known for its state-of-the-art facilities and dedicated customer service team. Whether you are configuring a new Porsche or exploring the certified pre-owned inventory, customers can expect a personalised and professional experience.
Mayfair Prestige
For those seeking a broader selection of high-end vehicles, Mayfair Prestige on Crawford Street is a top choice. Specialising in luxury and performance cars, the showroom features an array of models from renowned brands like Rolls-Royce, Bentley, BMW and many more. Mayfair Prestige is known for its meticulous attention to detail, ensuring that every vehicle in its collection meets the highest standards of quality.
The dealership also offers bespoke financial solutions, catering to both private buyers and corporate clients. With its extensive inventory and commitment to excellence, Mayfair Prestige is a trusted name among London’s elite car enthusiasts.
Sloane Motors Chelsea
A 15 minute walk from the Chelsea Barracks estate, this flagship showroom showcases an exceptional range of premium vehicles, from sophisticated saloons to cutting-edge electric models and powerful SUVs. With its elegant and contemporary design, the space reflects the prestige and refinement of the brands it represents.
Sloane Motors Chelsea takes pride in offering an unparalleled experience, with state-of-the-art facilities and a highly knowledgeable team dedicated to delivering exceptional customer service. Whether you are customising your dream car or exploring an impressive selection of approved used vehicles, every visit to Sloane Motors promises to be as luxurious as the cars themselves.
The showrooms and dealerships of London all endeavour to make sure every journey begins with excellence. They are more than simply a place to buy a vehicle; they are destinations that celebrate the artistry and innovation of the automotive world.